Quick Answer: AroJuice is an HPP (High Pressure Processed) aronia berry juice made in Ontario, Canada. HPP uses cold water pressure instead of heat to preserve the fresh flavour and naturally occurring polyphenols without chemical preservatives. Available with no added sugar and shipping across Canada.
HPP Aronia Juice in Canada
High Pressure Processing (HPP) is one of the most significant advances in cold-pressed juice technology. AroJuice uses HPP to preserve the vibrant flavour, natural colour, and full polyphenol content of fresh aronia berries — without heat treatment, without chemical preservatives, and without compromise.
AroJuice is available in Canada from Welsdom, made in Ontario and shipped to all provinces and territories.
What Is HPP Processing?
High Pressure Processing (HPP) works by submerging sealed bottles of cold-pressed juice in cold water and applying extreme pressure — up to 87,000 PSI. This pressure inactivates spoilage organisms and pathogens at the molecular level without using heat. The result is a juice that is both safe to drink and fresh-tasting, because the flavour compounds and nutrients that heat would normally damage are kept intact.
HPP does not cook the juice. It does not add anything. It does not use chemicals. It is simply pressure applied to an already cold-pressed product — a physical process, not a chemical or thermal one.
Why HPP Matters for Aronia Juice
Aronia berries are rich in polyphenols and anthocyanins — the plant compounds responsible for the berry's deep purple colour and tart flavour. These compounds are sensitive to heat. Conventional heat pasteurisation can degrade polyphenol content and alter the colour and flavour profile of aronia juice.
HPP preserves what cold-pressing delivers:
- The deep purple-red colour of fresh aronia
- The bold, tart, dry flavour profile
- The naturally occurring polyphenols and anthocyanins
- A clean ingredient list with no chemical preservatives needed
HPP vs Heat Pasteurisation for Aronia Juice
Heat pasteurisation has been the industry standard for extending juice shelf life for over a century. HPP is a newer approach that achieves similar food safety outcomes without the downsides of heat:
- Flavour: HPP juice tastes closer to fresh-pressed. Heat pasteurisation can produce a cooked or muted flavour.
- Colour: HPP aronia juice retains its vibrant dark colour. Heat can cause browning or colour shift.
- Polyphenols: HPP processing is gentler on heat-sensitive compounds.
- Preservatives: HPP juice typically needs no added chemical preservatives. Heat pasteurised juice often does.
- Refrigeration: Both HPP and heat-pasteurised juices require refrigeration after opening.
AroJuice: Cold-Pressed and HPP
AroJuice starts as cold-pressed aronia berry juice — mechanical pressing of aronia berries at low temperature to extract juice without heat. The juice is then HPP processed and bottled, ready for distribution across Canada.
The result is a product with a single ingredient — aronia berry juice — and a processing method that protects rather than degrades what the berry naturally provides.
Order HPP Aronia Juice in Canada
AroJuice ships to all Canadian provinces and territories. Available in single 8 oz bottles, 6-packs, and 12-packs.
Shop AroJuice — HPP Aronia Juice
Also see: Aronia Berry Juice Canada | No Added Sugar Aronia Juice | All Aronia Products
Frequently Asked Questions
What does HPP mean on juice labels?
HPP stands for High Pressure Processing. It is a cold preservation method that uses water pressure to extend shelf life without heat or chemical preservatives.
Is HPP juice better than pasteurised juice?
HPP juice preserves more of the fresh flavour and naturally occurring polyphenols compared to heat pasteurised juice. Both methods are considered safe.
Does HPP juice need to be refrigerated?
Yes. HPP juice, like heat pasteurised juice, must be kept refrigerated and consumed before the best-before date.
Does AroJuice contain preservatives?
No. AroJuice uses HPP processing instead of chemical preservatives. The only ingredient is aronia berry juice.
Where is AroJuice made?
AroJuice is made in Ontario, Canada and distributed across Canada by Welsdom.
What is the difference between cold-pressed and HPP?
Cold-pressed refers to how the juice is extracted — using mechanical pressure at low temperature instead of heat. HPP refers to how the juice is preserved after pressing. AroJuice uses both: cold-pressed extraction followed by HPP preservation.
